The Cheapest Agent Can be the Most Expensive Mistake You Make
Everybody wants to save money. I get that. But when a seller picks their agent based purely on who charges the smallest commission, that's usually the decision that costs them the most.Let's do the actual math, because the math is where this falls apart. On a $500,000 sale, the difference between a
AI Knows Your Home's Value. I Know What Buyers Will Actually Pay.
There's a lot of talk right now about AI in real estate.Zillow has an algorithm. Redfin has one too. Your neighbor's nephew just discovered some app that spits out a home value in 30 seconds. And honestly? Those tools aren't wrong. They're just incomplete.Here's what I've learned in 35 years of sell
What Happens when a Buyer Cancels Escrow in California - And What Sellers Can Do About It.
There's a problem in real estate that doesn't get nearly enough attention. When a buyer cancels a transaction, especially after weeks in escrow, the seller is left holding the bag — and the house now carries a stigma it doesn't deserve.I've been in this business since 1991. My dad ran Zeller Real
Douglas Zeller
Phone:+1(530) 409-8351